Mascot helps with phone shop relaunch.
Along with dancing to music, and giving out balloons, Eddie was also helping by giving out cakes and goodie bags to customers, and people who were doing some general shopping in the town centre.
Eddie helped to open and promote the shop, which was recently closed for refurbishment.
Eddie the Eagle was the star of the show on Wednesday morning, as he helped to open the new Vodafone store in Colchester town centre
Eddie helped to open and promote the shop, which was recently closed for refurbishment.
Eddie the Eagle was the star of the show on Wednesday morning, as he helped to open the new Vodafone store in Colchester town centre
At times, Eddie attracted a big crowd, with people wanting to take photos with him, and also get some Vodafone goodies from the Colchester United mascot, along with some kids getting very excited to see a 6ft eagle roaming the streets of Colchester!
The new shop can be found at 18a Culver Way in the town centre.