Colchester United leant their support to Essex Dementia Day on Saturday, as they welcomed members of the Colchester Dementia Action Alliance to the match against Grimsby.
The players played their part as they wore t-shirts promoting the efforts to make Colchester dementia friendly.
Colchester Dementia Action Alliance also spoke to supporters about how they could help both on an individual basis and through their places of work.
If you run or work for an organization, the organization can join the DAA.
DAA’s are part of a national movement, introduced by the Alzheimer’s Society. Colchester DAA is a part of One Colchester, the local strategic partnership and is chaired by a charity, Community360.
Alliances exist to connect, share best practice and deliver joint projects. Since being formed in 2016, Colchester DAA has worked with over 25 organisations, including Colchester United and Colchester Borough Council, to access free training and support for staff and volunteers, to learn more about how to help people with dementia and start new projects.
Any business, charity or public body can be a member of a Dementia Action Alliance. You commit to doing three things that will make Colchester more dementia friendly. The Alliance will then support you and give you access to resources, many of which are free.
Look out for Alliance members at the game and happy to answer any questions. Alternatively, to find out more about the DAA or how to become a dementia friend, email firstname.lastname@example.org or call 01206 505250. To see more about the national movement visit https://www.dementiaaction.org.uk/ or https://www.dementiafriends.org.uk/